Puma unveils the Puma Fi self lacing sneaker to answer the Adapt BB Puma on Thursday, unveiled its own self-lacing sneaker, to compete with Nike introduced last month. Slated for release in 2020, the Puma Fi, features a tiny motor, which powers a cable system that laces the training shoe, when you swipe a touch module on the tongue. The Fi, isn't the only high-tech Puma shoe to get excited about. The company recently revived a computerized running shoe it first released in 1986, called the RS-Computer, updating it with Bluetooth support and a dedicated app
– https://uk.pcmag.com/apple-watch-series-4/119446/puma-teases-fi-self-lacing-shoe

Source: https://www.youtube.com/watch?v=XKt9Ixon2ZU